Certification Exam Sample Questions Flashcards
7 cards from real Google Analytics practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 7 Certification Exam Sample Questions flashcards as text
What is the default session timeout duration in Google Analytics 4?
Answer: 30 minutes
GA4 ends a session after 30 minutes of inactivity by default.
Which of these is an automatically collected event in GA4?
Answer: first_visit
first_visit is automatically collected by GA4 without additional setup.
In GA4, what does 'enhanced measurement' automatically track?
Answer: Scrolls, outbound clicks, and site search
Enhanced measurement automatically captures scrolls, outbound clicks, site search, and more.
What is the purpose of a GA4 'audience trigger'?
Answer: Create an event when a user joins an audience
An audience trigger generates a new event when a user becomes part of an audience.
Which reporting identity in GA4 uses Google signals data?
Answer: Blended
The Blended reporting identity uses User-ID, Google signals, device ID, and modeling.
What is the retention limit for user-level data in a standard GA4 property?
Answer: 2 months or 14 months
Standard GA4 properties allow user data retention of 2 or 14 months.
Which GA4 dimension identifies the marketing channel that brought a user?
Answer: Default channel group
The default channel group classifies traffic into channels like Organic Search or Direct.