FCA Fascination Science & Psychology Flashcards
6 cards from real FCA practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 6 FCA Fascination Science & Psychology flashcards as text
Which Fascination Trigger is most closely linked to the psychological concept of social proof and admiration of excellence?
Answer: Prestige
The Prestige Trigger taps into status psychology and the human tendency to be drawn to those who demonstrate superior achievement or quality.
In the Fascinate framework, what psychological function does the Passion Trigger serve?
Answer: It builds deep emotional resonance through warmth, sensory appeal, and relational connection
The Passion Trigger activates the brain's reward and emotional bonding systems, making people feel a personal, visceral connection to a person or brand.
Why does the Fascinate system argue that trying to appeal to everyone psychologically weakens a message?
Answer: Because the brain allocates deeper attention to messages that feel personally relevant and specific
The brain filters out generic information and reserves deep processing for messages that feel tailored, specific, and personally meaningful.
According to Fascinate psychology, what is the 'Dormant Advantage' and how does it affect a client psychologically?
Answer: It is an underutilized strength that, when activated, increases confidence and perceived distinctiveness
The Dormant Advantage represents latent psychological resources; activating it helps clients expand their range of impact and feel more authentically powerful.
How does the Rebellion Trigger function psychologically, and what audience does it most strongly attract?
Answer: It appeals to those who value disruption, novelty, and nonconformity by signaling innovation
The Rebellion Trigger activates novelty-seeking brain circuits, drawing in audiences who are bored with the status quo and hungry for fresh, unexpected approaches.
What is the psychological principle behind the Fascinate system's claim that 'different is better than better'?
Answer: The brain habituates to incremental improvements but stops and engages with genuine novelty
Neuroscience shows that the brain rapidly habituates to 'more of the same' but involuntarily attends to genuinely novel stimuli, making true differentiation more powerful than marginal improvement.