Oral Communication and Media Flashcards

Which of the following is the BEST example of an informative speech purpose?

Answer: Teaching the audience how photosynthesis works

An informative speech aims to increase the audience's knowledge or understanding of a topic without persuading.

What is 'clickbait' in digital media?

Answer: Misleading headlines or thumbnails designed to trick users into clicking for views

Clickbait uses sensationalized or misleading content to generate clicks, often without delivering on the implied promise.

During group discussion, a student who summarizes what others have said before adding their own point is using which skill?

Answer: Synthesis and building on others' ideas

Summarizing others' points before contributing demonstrates active listening and helps the group build ideas collaboratively.

Which term describes the intended viewers, listeners, or readers a media product is designed for?

Answer: Target audience

The target audience is the specific group of consumers a media product is created to reach and appeal to.

What does 'source credibility' mean when evaluating information from a speech or media?

Answer: The trustworthiness and expertise behind the information

Source credibility refers to the reliability, authority, and accuracy of whoever produced the information.

A student notices that a documentary only shows interviews with people who oppose a policy. This is an example of:

Answer: Selective presentation creating a biased perspective

Showing only one side of an issue through selective interviews creates a biased, one-sided portrayal.

When a speaker makes eye contact with different sections of the audience throughout a speech, this technique is called:

Answer: Scanning or eye contact distribution

Scanning the audience by making eye contact with different sections helps the speaker connect with all listeners, not just one group.