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Strategic Planning & Analysis Flashcards

7 cards from real COM practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.

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  1. Which of the following best describes 'emergent strategy'?

    Answer: A strategy that develops organically through patterns of decisions and responses to the environment

    Emergent strategy forms through learning and adaptation over time rather than being fully designed in advance.

  2. A company's 'strategic intent' is best described as:

    Answer: A long-term aspiration that creates a significant gap between current capabilities and future ambition

    Strategic intent describes an ambitious, long-horizon goal that stretches the organization and creates a rallying purpose for all stakeholders.

  3. When evaluating strategic options using the SAFe criteria, a manager assesses whether a strategy is:

    Answer: Suitable, Acceptable, and Feasible

    The SAFe criteria (Suitable, Acceptable, Feasible) are used to screen and evaluate strategic options for viability.

  4. A 'market segmentation' strategy in operations planning helps managers by:

    Answer: Dividing the market into distinct groups to better target resources and offerings

    Market segmentation identifies distinct customer groups with shared needs, enabling more focused resource allocation and tailored value propositions.

  5. In strategic planning, a 'pivot' refers to:

    Answer: A structured course correction where the organization shifts its strategy based on new information or results

    A strategic pivot involves deliberately changing direction — product, market, or business model — in response to evidence that the current strategy is insufficient.

  6. Which of the following is a leading indicator rather than a lagging indicator in strategic performance measurement?

    Answer: Customer satisfaction score collected before purchase decisions

    Leading indicators predict future performance, while lagging indicators reflect past results; customer satisfaction can forecast future sales.

  7. A strategic alliance differs from a merger primarily because:

    Answer: Partners in a strategic alliance remain legally independent entities

    In a strategic alliance, organizations collaborate on specific objectives while retaining their separate legal identities, unlike a merger which combines entities.