Donor Relations & Fundraising Flashcards
6 cards from real CAP practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 6 Donor Relations & Fundraising flashcards as text
In major gift fundraising, the moves management system tracks:
Answer: Planned, intentional interactions designed to cultivate a donor toward a major gift commitment
Moves management is a systematic approach to major gift cultivation, tracking each planned move—contact, engagement, ask—designed to advance the donor relationship toward a significant commitment.
The gift range chart in a capital campaign helps a nonprofit determine:
Answer: The number and size of gifts needed at each level to reach the campaign goal
A gift range chart models the distribution of gifts needed across different levels to achieve a campaign goal, typically based on the 80/20 principle where 80% of funds come from 20% of donors.
A CAP advisor helping a nonprofit with its development program would advise that donor retention is most directly measured by:
Answer: The percentage of donors who give again in the subsequent year
Donor retention rate is the percentage of donors from one year who make a gift the following year; retaining an existing donor costs far less than acquiring a new one.
Which of the following best describes the ethical principle of donor intent in philanthropic advising?
Answer: Honoring the specific purpose and conditions the donor designated for their gift
Donor intent refers to the obligation of recipient organizations to use gifts in accordance with the donor's expressed purposes and restrictions.
Under the AFP Code of Ethical Standards, fundraising professionals are prohibited from:
Answer: Being compensated on a percentage of funds raised
Commission-based fundraising—where compensation is a percentage of dollars raised—is prohibited by AFP's code because it creates conflicts of interest that can harm donors and compromise fundraising integrity.
A charitable endowment fund typically operates under which spending rule to preserve purchasing power over time?
Answer: Apply a total return spending rate of approximately 4-5% annually
Most endowments use a total return spending policy—typically 4-5% of a multi-year moving average of asset value—balancing current distributions with long-term preservation of purchasing power.