CHES Health Education Program Planning 5 — Questions and Answers
Question 1: When using the CDCynergy planning model, which phase involves segmenting the audience and identifying communication channels?
- Phase 1: Describe the problem
- Phase 2: Analyze the problem
- Phase 3: Plan the intervention (Correct answer)
- Phase 4: Develop the intervention
Correct answer: Phase 3: Plan the intervention
Phase 3 of CDCynergy focuses on planning the intervention, including audience segmentation and selecting appropriate communication channels.
Question 2: A program planner establishes a partnership with a local faith community to implement a health program. This collaboration primarily exemplifies:
- Environmental modification strategy
- Community-based participatory research
- Coalition building for community engagement (Correct answer)
- Policy advocacy intervention
Correct answer: Coalition building for community engagement
Partnering with existing community organizations like faith communities to implement health programs exemplifies coalition building.
Question 3: Which type of program objective measures the immediate outputs of program activities, such as the number of participants attending a workshop?
- Outcome objectives
- Impact objectives
- Process objectives (Correct answer)
- Behavioral objectives
Correct answer: Process objectives
Process objectives measure program activities and outputs, such as the number of sessions held or participants reached.
Question 4: In health education planning, 'formative evaluation' is conducted to:
- Measure long-term health outcomes after program completion
- Assess program effectiveness after full implementation
- Improve program design and materials during development (Correct answer)
- Determine the cost-benefit ratio of the intervention
Correct answer: Improve program design and materials during development
Formative evaluation is conducted during program development to refine and improve program design before or during implementation.
Question 5: A health educator is planning a smoking cessation program and wants to enhance participants' belief in their ability to quit. This goal targets which Social Cognitive Theory construct?
- Behavioral capability
- Observational learning
- Self-efficacy (Correct answer)
- Reciprocal determinism
Correct answer: Self-efficacy
Self-efficacy refers to a person's confidence in their ability to perform a specific behavior, such as quitting smoking.
Question 6: When adapting an evidence-based program for a new population, health educators should FIRST:
- Translate all materials into the new population's language
- Assess the fit between the program and the new population's needs and context (Correct answer)
- Remove all components that differ from the original program
- Implement the program unchanged to maintain fidelity
Correct answer: Assess the fit between the program and the new population's needs and context
Before adapting any evidence-based program, planners must assess how well the program's goals, strategies, and assumptions fit the new population.
Question 7: In the context of program sustainability planning, 'institutionalization' of a health program means:
- Moving the program into a hospital or clinical setting
- Embedding the program into an organization's regular operations and budget (Correct answer)
- Obtaining nonprofit status for the program
- Scaling the program to a national level
Correct answer: Embedding the program into an organization's regular operations and budget
Institutionalization means the program becomes a standard, ongoing part of an organization's routine operations with dedicated funding.
When using the CDCynergy planning model, which phase involves segmenting the audience and identifying communication channels?